Nutritional & Dietary Supplements Industry to 2034 - Recent Development



 The global nutritional and dietary supplements market is a large and growing market, experiencing significant expansion due to increasing health consciousness and a focus on preventive healthcare. In 2024, the market was valued at over $192 billion and is projected to reach $414 billion by 2033, growing at a CAGR of 8.9%.

The healthcare paradigm is undergoing a fundamental transformation from reactive to preventive care methodologies, as substantiated by comprehensive data from the Centers for Disease Control and Prevention (CDC) in April 2023, which indicates that 58.5% of adults and 34.8% of children in the United States incorporated dietary supplements into their health regimens [1]. This significant shift in consumer behavior has generated substantial market demand for dietary supplements specifically formulated for proactive health maintenance rather than conventional deficiency treatment.

Recent Development

•            In September 2022, Abbott introduced a new Ensure formulation. The new Ensure, a nutritional supplement based on research, offers 32 necessary nutrients, including protein, calcium, and vitamin D, to help strengthen bones and muscles. It contains HMB, or hydroxy-methyl butyrate, a brand-new substance that helps prevent muscle loss and boosts the body's strength and power.

•            In August 2022 New Gold Standard Protein Shake was launched from Optimum Nutrition, a Glanbia Performance Nutrition trademark. The new product has come with Vanilla and chocolate flavors.

•            In March 2022, In the US, harmaNutrics has introduced five different dietary supplements. The functions of EnergixPlux, SerotomixPlus, Gaba 600, GlucanPlus, and CurcumixPlux for tiredness, stress, musculoskeletal support, and anti-inflammatory support varies

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